OKLAHOMA CITY: Employees must be cautious what they post online after they accept a job offer, or it could get them in trouble. Across the country, Express franchise owners and internal office workers agree that employees post on social media networks such as Facebook and Instagram are usually seen as a direct reflection of the poster and the company, Express Employment said in a recent news release.
"You can share anything. Just make sure it is consistent with how you want to present yourself", said Mike Brady, Express franchise owner in Jacksonville, Florida.
"Remember, what you post will be public for a long time, and don't assume that posting anonymously will keep your identity secret."
Regarding what employees should refrain from sharing online, Brady said: "Just like in sales, stay away from politics and religion. In today's contentious environment, it's best to keep away from sensitive topics."
Ni Campier, marketing manager for the Express franchise in Grand Rapids, Michigan, said employees should understand their audience and how they will receive personal social media posts.
"If you have to question if someone could be offended, odds are they will be and that could reflect on your employer," he said.
"If you are out of touch with what is offensive, ask your employer for feedback."
At a new job, it may be tempting to connect with coworkers on social media networks as a show of camaraderie, but this could backfire.
"LinkedIn is a very safe place to connect with coworkers, but other social media platforms tend to be more personal," said Jan Riggins, general manager of two Fort Worth, Texas, Express offices. "Consider not only what your coworkers will see when you share, but also what you might see when they share. If others are. not as conscious as you are about post content, what will you do if you see anything controversial or inappropriate?"
So, what is safe to post on social media as a professional?
Riggins suggested family updates, community events and unbiased articles as generally safe topics. Many people appreciate uplifting articles and stories, as well as any good news.
Above all, employees should remember things they post online could reflect on their employer.
-Staff reporters